These 5 Brands Just Launched New Beauty Products You Should Know About

October 2, 2024 9

Source: Artem Varnitsin / 500px / Getty

Another day, another opportunity to learn about today’s must-have beauty products. As a fashion and beauty editor, I see new product launches flood my inbox at a rapid rate. Brands are working overtime to provide consumers with tools that enhance their makeup and beauty routines. Whether they’re improving old formulas or creating more efficient merchandise, companies are stepping their game up in the beauty world.

Last summer, OLAY launched its 5-in-1 Super Serum, which has been proven to improve the skin’s texture while tightening it and enhancing its glow. Now, the brand has two new products on the market that help amplify your radiance.

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And then there’s makeup. The world is not short of products to help us paint our canvas to perfection. However, to execute a pristine beat, there are a few items you should have in your arsenal: an efficient technique, moisturizing primer, and a long-lasting setting spray. I learned the hard way about doing my makeup without a primer and setting spray early in my makeup journey. A good primer creates a smooth surface for makeup application, and the right setting spray will hold your foundation, concealer, blush, and eyeshadow in place. You might be capable of painting a beautiful canvas, but without these two products, you run the risk of runny makeup that fades throughout the day. Lucky for you, this roundup includes an effective, affordable primer and setting spray worth adding to your makeup bags.

From limited-edition palettes with ultra-pigmented hues to the products that will grip and set your beauty beat to perfection, these new product launches are setting the girlies up for a flawless face.